Not many Poles admit to buying and consuming meads and hot wines. Wines for heating up are slightly more popular than meads both in consumption and shopping, but only below 10%. Habits associated with consumption of traditional Polish alcoholic beverages: meads and hot wines have been submitted to analysis in the habit and behaviour research on the spirit market. Despite corresponding to cold autumn months during the research (from October until December), not so many respondents declared consuming or buying meads or hot wines. The latter are slightly more popular than meads in consumption (respectively 8.1% against 5.0%) and shopping (7.4% against 2.8% for meads). These statistics are reflected in poor knowledge of meads. Rynki Alkoholowe, 1/2010
Fiasco of the Ministry of the Treasury's Polmos privatisation tender
Alti Plus Company from Cracow, distributor and importer of alcoholic products, had responded, as the only company, to the tender announced by the State Treasury for a purchase of 85% of shares of the Polmos Companies in Józefów and Bielsko-Biała. According to the State Treasury Department, due to the unfulfilled formal requirements, the both offers had been rejected. Thus as a result of the conducted tender proceedings no investor had been selected for any of the companies. New privatisation procedure has not been chosen yet. Rynki Alkoholowe, 1/2010
More expensive meads
Meads, forgotten a bit over the last decades, start to win favour in the premium segment. Domestic producers of meads promote centuries old Półtoraks or Trójniaks in an exclusive packaging as a perfect gift and come across an unexpected response from consumers. However, according to the market research, meads deep-rooted in our tradition are still more popular abroad. Rynki Alkoholowe, 1/2010
Bacardi has ISO and OHSAS
Bacardi Company has received quality, safety and environmentally friendly standard certificate as the only company in the spirit industry. ISO 9001, ISO 14001 and OHSAS 18001 Bacardi production plants worldwide have received the certificate. All management or operational processes were submitted to audit and re-inspection and then certified every year by independent ISO and OHSAS accredited auditors. Moreover, the Bacardi Company has appointed teams, the task of which is to asses the company’s activity worldwide to maintain and improve the standards. Rynki Alkoholowe, 1/2010
Tyskie strengthens the leader's position
Tyskie Beer, the banner product of Kampania Piwowarska, was 1st place in the category of alcoholic beverages in the „Ranking of the Most Valuable Polish Brands of 2009”, announced by „Rzeczpospolita” Daily. Last year, the market shares of the Tyskie brand reached around 18%. The brand is a leader when it comes to domestic sale volume, export and generated income. Rynki Alkoholowe, 1/2010
Beer industry waits for better times
In 2009, the beer consumption in Poland was lower since several years and dropped by 8%. Poles remained faithful to their favourite brands, yet they buy less and less frequently, though only 17% of the enthusiasts of this beverage admit to reduction of expenditure on beer. Slow crisis prevention contributes to optimistic forecasts. The beer industry counts on return to upward tendency in 2010 from before the crisis and estimates demand growth up to 22 million PLN. Rynki Alkoholowe, 1/2010
Carlsberg stops investments in the East
The announced investment in a new brewery in Charkov in Ukraine by the Carlsberg Group has been cancelled. The plant in Charkov was supposed to produce up to a million hectolitres of beer and cost around 55 million Euros. Since the middle of 2009, the consumption of the golden beverage dropped in Ukraine from 61 litres per capita in 2008 down to 55 litres and the sale dropped by nearly 14%. Rynki Alkoholowe, 1/2010
Vodka price in Russia has risen twice
The Russian government is consistently executing a strategy reducing sale of alcoholic beverages, particularly vodka within the frames of the alcoholism fight campaign. In January this year, the price for the cheapest vodka in Russia raised up to 89 roubles (around 3 USD). Rynki Alkoholowe, 1/2010
Sparkling wines and champagnes cheap as never
In December, the beverages with bubbles emerged on the shelves for record-breaking low prices. The cheapest were for 5 zlotys. Average price for a sparkling wine in Christmas and New Year’s Eve time is estimated at 7 - 8 zlotys. The crisis has not omitted the original beverages from the top shelf. Bottles of young champagne for less than 10 Euros emerged in France. Rynki Alkoholowe, 1/2010
CEDC shall take over Russian Alcohol Group
Central European Distribution Corporation has received an approval of the Russian Federal Anti-Monopolistic Office for a purchase of all remaining Russian Alcohol Group departments, gaining 100% of the shares constituting the control take-over. Rynki Alkoholowe, 1/2010
Kompania Piwowarska invests in personnel
Kompania Piwowarska has received co-financing from the European Cohesion Fund for realization of the project titled „Complex Personnel Development Program”. The Concern plans to spend over 8 million PLN to train their employees until October 2008. The contribution covers 60% of the project’s expenditure, yet Kompania Piwowarska contributes the remaining 40%. Rynki Alkoholowe, 1/2010
Heineken present in India
Heineken Brewery has concluded a contract for a production and sale of own beer brand in India. The third largest beer concern of the world is to purchase APB India and the beer company Asia Pacific Breweries Ltd. Rynki Alkoholowe, 1/2010
Belvedere's shares for Bruce Willis
Within the frames of the remuneration for the four-year contract for promotion of the Sobieski brand, Bruce Willis shall receive 83 thousand shares of the Belvedere Group, what makes up 3.3% of the concern’s capital. The value of the package is estimated at over 12 million zlotys. Belvedere is not disclosing the total salary of the actor. Rynki Alkoholowe, 1/2010
Take-over of the Vicente Gandia Spanish wines' distribution
On the 1st of January 2010, Racke Polska became a new distributor of Vicente Gandia wines. This way, the company’s portfolio was extended by the local brands. Vicente Gandia vineyards, situated nearby Valencia, are producing wines since 1885. Rynki Alkoholowe, 1/2010
Successful Millésime Bio 2009 Ecological Wine Fair
For years Millésime Bio Fair, taking place in the Languedoc-Roussillon Region in France, has been gaining its international dimension. The 2009 edition confirmed this tendency as it attracted numerous exhibitors and salesmen from Europe, North America and Asia recording 27-percent growth in the number of exhibitors and 50-percent growth in the number of visitors in relation to the year 2008. Rynki Alkoholowe, 1/2010
